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MEGA New Miami Adidas Ultraboost🔥 - The Shoe and Nike/Adidas Thread.

This is from the Google AI overview of South Carolina's new Nike deal. Their new uniforms will be revealed next month.

South Carolina's Nike contract is a 10-year, nearly $80 million partnership that began on July 1, 2026, making the Gamecocks an official Nike school. The deal spans all 21 varsity sports and runs through June 30, 2036, ending USC's long-standing partnership with Under Armour.

Here is how the contract breaks down:

Financial Details Product Allotment: $70 million in Nike gear, footwear, and apparel ($7 million annually). Cash Compensation: $5 million total ($500,000 annually). Supplemental Gear: $2.5 million in extra apparel across the 10-year term. Royalties: 15% royalty on all net sales of Nike merchandise featuring South Carolina.

Special Provisions A'ja Wilson Integration: As part of the marketing and outfitting, Nike will provide the men's and women's basketball teams with WNBA star A'ja Wilson's signature sneakers and travel gear. Uniform Redesigns: The contract requires Nike to redesign the football uniforms at least three times in the first four years, and the women’s basketball uniforms at least four times in the same span. Football is slated to wear the same Vapor F.U.S.E. jersey chassis used by the NFL.

Facility Upgrades: Nike designers will lead the redesign of the basketball court at Colonial Life Arena. Performance Bonuses: The university is eligible for cumulative performance bonuses, including up to $230,000 if a major program like football or basketball wins a national championship.
 
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SpaceX has taken a side... lol
 
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TheOriginalCane said:
For the last two years of the Nike deal, Beta Blake was busy converting our equipment and uniform allotments into straight cash payments. Yes, what @Brooklyndee says about the last couple of years of the Nike deal is true, but not because Nike "didn't love Miami". It was because Beta Blake was cutting our equipment and uniforms in order to take cash payments prior to awarding the deal to adidas.

Sad, but true.
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…. So there is a “cash-value” of the non-cash portion of the deal…. Crazy
 
TboneJones said:
This is from the Google AI overview of South Carolina's new Nike deal. Their new uniforms will be revealed next month.

South Carolina's Nike contract is a 10-year, nearly $80 million partnership that began on July 1, 2026, making the Gamecocks an official Nike school. The deal spans all 21 varsity sports and runs through June 30, 2036, ending USC's long-standing partnership with Under Armour.

Here is how the contract breaks down:

Financial Details Product Allotment: $70 million in Nike gear, footwear, and apparel ($7 million annually). Cash Compensation: $5 million total ($500,000 annually). Supplemental Gear: $2.5 million in extra apparel across the 10-year term. Royalties: 15% royalty on all net sales of Nike merchandise featuring South Carolina.

Special Provisions A'ja Wilson Integration: As part of the marketing and outfitting, Nike will provide the men's and women's basketball teams with WNBA star A'ja Wilson's signature sneakers and travel gear. Uniform Redesigns: The contract requires Nike to redesign the football uniforms at least three times in the first four years, and the women’s basketball uniforms at least four times in the same span. Football is slated to wear the same Vapor F.U.S.E. jersey chassis used by the NFL.

Facility Upgrades: Nike designers will lead the redesign of the basketball court at Colonial Life Arena. Performance Bonuses: The university is eligible for cumulative performance bonuses, including up to $230,000 if a major program like football or basketball wins a national championship.
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$7M/yr + 15% royalty.

So Ask it what the royalties+sales would have to make it to make $20M/yr and then compare those sales to what other payouts Nike has sent to other schools for royalties are.

Idk if this has fine print of like 5% for footwear that they normally do, but if it’s all around 15% that Needs like $86M YEARLY in net sales (wholesale price btw) to earn them $20M.

Texas made like $70M from royalties, licensing, etc. so they probably got $10M or so from Nike royalties.

Think Ohio St made closer to $40M/ $6M from Nike?

So I think realistically best case scenario royalty payment would be that $10M/yr from Nike. (Likely less since we are a much smaller school + alumni base). Okay so to reach $20M/yr we would need $100M + 15% royalty from Nike to be better than a $200M deal from Adidas…(just doing 10yrs for number simplicity, I’d prefer 8yr deal). However, if the Adidas number is basically guaranteed, while half the Nike deal is reliant on sales…. We are right back to the very original discussion regarding Nike vs Adidas lol
 
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Calinative said:
$7M/yr + 15% royalty.

So Ask it what the royalties+sales would have to make it to make $20M/yr and then compare those sales to what other payouts Nike has sent to other schools for royalties are.

Idk if this has fine print of like 5% for footwear that they normally do, but if it’s all around 15% that Needs like $86M YEARLY in net sales (wholesale price btw) to earn them $20M.

Texas made like $70M from royalties, licensing, etc. so they probably got $10M or so from Nike royalties.

Think Ohio St made closer to $40M/ $6M from Nike?

So I think realistically best case scenario royalty payment would be that $10M/yr from Nike. (Likely less since we are a much smaller school + alumni base). Okay so to reach $20M/yr we would need $100M + 15% royalty from Nike to be better than a $200M deal from Adidas…(just doing 10yrs for number simplicity, I’d prefer 8yr deal). However, if the Adidas number is basically guaranteed, while half the Nike deal is reliant on sales…. We are right back to the very original discussion regarding Nike vs Adidas lol
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Finally...years later...

...Calidip**** finally acknowledges the existence and importance of a thing called "royalties".

And, no, you don't need to "do the math". Those of us who know the industry can tell you right off the bat, 15% is an incredibly generous royalty in this industry.

Again, Miami could have had a 15% royalty with Nike if we had just stayed. But Beta Blake engineered the exit by shafting his players on uniforms and equipment and then blaming Nike.

As I've said from the beginning of this thread (and others): BET ON YOURSELF. Then, when your idiot conference changes the rules to "success payouts", make a run to the CFP Final. Think of the money we would have made last year selling Nike merch during a CFP run and an NCAA Tournament run.

Finally, we no longer have to listen to Calidip**** telling us how Miami should have taken the "guaranteed annual lump-sum payout"...
 
Rellyrell said:
OK, so @Hufftwoseven asked my thoughts. Well, we’re in a weird situation.

Let me preface this by saying that I fully expect us to re-up w Adidas. A while ago I said based upon what I was informed, it made me feel very uneasy & stated I felt it was 75% Adidas / 25% Nike. I will now say 85% Adidas / 15% Nike just b/c I know who’s involved.

Now, here’s y I say this is a weird situation:
•Back in 2015, we signed a “monumental deal” w/ Adidas making us the “Flagship of Adidas” in The ACC.
•2 yrs later (this is important), UL’s deal trumped ours
•2 yrs later, KU’s deal trumped ours
•3 yrs later, UW’s deal trumped ours

But here’s the kicker, Texas A&M decided not to do a long term deal w Adidas; they took a 5 yr deal that expires the same exact day as us.

Here’s what’s interesting:
1. Adidas spent a ****, & I mean a **** ton of $$ to both PSU & UTenn.
2. UL, TAMU, & Miami all r expiring around the same time.
3. Allegedly, Adidas wants in on Utah now, whose contract ALSO expires at the same time as us & TAMU.

As I said yrs ago, signing the 12 yr deal was going to bite us in the *** due to being outdated & now….coming off our best season since 2002, here we r having to compete w TAMU, Adidas potential overpay for Utah, & UL.

So it’s going to be interesting.

Lastly, as I check Miami x Adidas branded merchandise via Adidas: 23
Miami x Adidas via Fanatics: 106

FSU via Nike: 97
FSU x Nike via Fanatics: 335

UF x Nike/JB via Nike: 131
UF x Nike/JB via Fanatics: 292

Then there’s this



There’s also this little habit of Adidas:



At the end of the day, what’s going to happen is going to happen, & it’s going to be interesting to see how this plays out.
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I have zero knowledge about anything here. Buttttttt, if someone was trying to finesse amyone, it was definitely Giannis finessing shoe deals and nba contracts for his terrible brother.
 
TheOriginalCane said:
Finally...years later...

...Calidip**** finally acknowledges the existence and importance of a thing called "royalties".

And, no, you don't need to "do the math". Those of us who know the industry can tell you right off the bat, 15% is an incredibly generous royalty in this industry.

Again, Miami could have had a 15% royalty with Nike if we had just stayed. But Beta Blake engineered the exit by shafting his players on uniforms and equipment and then blaming Nike.

As I've said from the beginning of this thread (and others): BET ON YOURSELF. Then, when your idiot conference changes the rules to "success payouts", make a run to the CFP Final. Think of the money we would have made last year selling Nike merch during a CFP run and an NCAA Tournament run.

Finally, we no longer have to listen to Calidip**** telling us how Miami should have taken the "guaranteed annual lump-sum payout"...
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I'm Currently just wondering if you are actually so **** dumb you think I've been arguing otherwise lmao.

I mean I literally just searched my name + royalties and this is one of the many posts you will see.... gotta say, it holds up lmao
Like it’s hilarious you don’t know how dumb that sounds that you can’t do simple math. Total = Initial payment + Xequipment + Yroyalties * sales. If our expected sales (based on inside info or historical sales rankings) under Nike were enough to make the total money received more, then we would have received more money.
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Calinative

MEGA Post in thread 'New Miami Adidas Ultraboost🔥 - The Shoe and Nike/Adidas Thread.'

TheOriginalCane said:
Stop lying.

Nobody has "insulted" you. I have mocked your terrible arguments because you refuse to acknowledge the truth of what others have presented and you continue to repeat the false claims that Beta Blake made 8 years ago. Plus you continue to lie by claiming that @Rellyrell and I said things that we never actually said.

I'm sorry that I find so much humor in the style in which you tell your lies. Such as your newfound religion with "but the adidas contract is too long". Suuuuure. For seven years you had NO PROBLEM with the length of the adidas contract, and then as...
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skyman said:
full list of nil high school guys

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This is my other issue w Adidas. They go after guys committed to Nike schools which means these NILs don’t mean **** for their branding until these platers get to the NFL, at which a good majority of these players go on to other brands after 2-3 yrs. Y not focus on the elite athletes going to ur branded schools, increasing their chances of recruiting them?

I will never get or agree w this strategy by them.
 
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If Adidas contributed to ARs injuries, do you think if we switched back to Nike his spine/neck condition would be fixed? Tie that in with the NCAA being unable to prevent players from participating, we could bolster the WR room even further in 27.
 
Brooklyndee said:
I don't usually find much to agree with on here. But in house the common sentiment was Nike was just ****ting on us by that point. That doesn't mean now or ever that I been a fan of Adidas. It's me, we're back with Nike along time ago. Even with them considering us and afterthought for a minute there.
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Are those people still "in house"?

It's hard to demand respect when you don't respect yourself.
 
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