Assuming your number is accurate, the $4 million they paid CMR last year was a steal ... From the AD's business model perspective! Coastal title, turnover chain pub, Game Day host, New Year's Six bowl game. All of those things are positive impacts to the bottom line.
Get beyond the fan perspective, and look at the financial aspect. Hiring Richt brought instant credibility to the job just one search after we were looking at Al Golden and Randy Edsall as the top 2 candidates.
Almost everyone on this board knocked Dan Mullen becuase of what he did at Miss State, as if that was a decent job before he took it. But still ... Folks thought he was overrated. Mullen makes $6 million per year at Florida.
Mark Stoops make $5 million at Kentucky.
Scott Satterfield makes over $3 million at Louisville in his first P5 job.
Jeff Brohm just got Purdue to pay him $4 million.
We pay CMR average P5 money, and the expectation is for him to be above average. He's been above average in years 1 and 2. Year 3 is down. But he'll get years 4 and 5 to make things right.
Just know, making it right means competing for the Coastal, not making the playoffs.