Hence the concerns of my AD-friend. They said if this rule applies to lower tier as it will be implemented in Power 5, they said next 5-10 years will see a culling of the herd at the DII and DIII levels. They can't really afford what they are doing now, so its either less scholly athletes and more walk ons or no program period.
The market ALWAYS finds a way eventually. Either $$$ dries up because there isn't one, or a better mouse trap gets built.
Calling MLB. Aaron Judge makes 10 million after years where he would be way higher on market value. All new MLB players do not make market value. Mookie Betts with the Sox. They get controlled as that is the model. Judge will breakdown before being he can do market.
Coaches are paid by the Universities and their salaries are generally approved by a board of regents. It isn't simply a booster cutting a check to the coach. Just ask FSU who is in the hole for Willie Taggert and cutting back on athletic administration and sports budgets. Also, football and basketball revenue help pay for non revenue sports including Title 9 sports.
This combined with Title IX is an absolute death knell.
I get your point, but NE has boosters with money and a strong fanbase. Don't forget about Omaha. I lived there many years ago. Saturdays shut down for NE football. That's when I did all my shopping as I hated Nebraska football and could get in and out of stores with no problem. They're losing out on recruits and the program has been down for a while, but it isn't because of money.
I think DIII will be okay since they don't give athletic scholarships. What is the fair market value of a men's lacrosse player for Ferrum College? $5? These smaller liberal arts colleges are going to go the way of the dodo because of rising education costs and shrinking enrollment. Their athletic departments will be the first to go.
Could see a team salary cap in the next 20 years or so.
If the AD had a lick of business savy he would use our location in a large metro area to allow companies to use the U and their players in advertising to help generate revenue. The more we win the more money we would bring in. We sit on a hotbed of billions of dollars just by virtue of being located in Miami. The question is does UM have the brains to use this to their advantage.
Bang
I think Blake James goes beyond a dolt. However, why does everyone think these companies are lining up to get endorsements from college players? How many professional athletes in South Florida have sponsorship deals beyond maybe sneaker loyalty deals for NBA players? Not too many.
It will probably guarantee a 12 game playoff (and further expansion). Schools are going to need all the revenue they can garner in a sport where very few are profitable.
DII athletes mostly get partial scholarships. If P5 and G5 schools cut programs, there will be some pretty good athletes dropping down.
Adidas and Nike have been doing that under the table with basketball for years now, so agreed. But that's not really as much of a thing with football. How many NFL players have shoe deals? They aren't going to be giving half a college football roster 5 or 6 figure shoe deals.
Phil Knight is 83 years old, is no longer the CEO and Nike shareholders would have a problem with that. But that is also exactly one school. Again, they have been doing this for years in basketball but never football because 1) it does not make business sense from the size of the roster and 2) NFL players do not get massive shoe deals. Sorry but I am not buying it.