Firstly, let me say that I was a Managing Consultant for Fortune 500 companies in the past but I always took a different approach to considering whether a project was profitable or not. My time in the entertainment industry taught me that every successful project should tell an impactful story and I applied this knowledge to consulting. So I would always prepare a clear, concise, one-page treatment to any MC project just like a producer would; the difference being that I would present a spreadsheet instead of a synopsis of the script. No matter what, I would always let the numbers tell the story.
Thus I present several reasons as to why Miami should move to the AAC:
Miami is not a cultural fit for the ACC.
- The ACC is primarily a wannabe Ivy League conglomerate that emphasizes basketball.
- They only tolerate Miami for access to a primary market.
Miami is also an outlier geographically.
- The bulk of the ACC is located in or near the Carolinas.
The ACC does not want to represented by a school like Miami.
- Therefore we will always get treated unfairly
- Whether it’s biased officiating or out right racism which is documentable.
The ACC does not promote Miami, the most recognized brand in college football.
- The ACCN is a clear example of of where the marketing priorities of the ACC lie, and it’s not UM.
The locations of ACC scare not in ideal marketing locations.
- The only rapidly growing areas outside of Miami are the research triangle and Tallahassee.
- Both of these areas are negligible due to school loyalty and the meaningful population that impacts growth being transient students.
Miami is the largest metropolitan area and only primary market in the ACC but has no leverage.
- The conference alignment is not set up correctly and the championship game is in Charlotte.
- Neither of these are favorable for Miami.
The ACC only has 1 consistently ranked playoff team (Clemson) and is just as weak as the AAC.
- The ACC is weaker now than its ever been on every level.
- The national perception of the ACC is just as bad or worse than the ACC.
We have no built in rival in the ACC. Why are we traveling to Pitt or Duke on rivalry week?
- The ACC didn’t provide any advantages in football or basketball.
The marketing value of cities in the ACC is far less than the AAC.
On the contrary:
The AAC misses Miami, the former Big East appreciated and celebrated Miami.
- Miami instantly legitimizes the AAC as a Power conference.
- UCF is consistently ranked and needs another high profile opponent.
Miami is a much better cultural fit in AAC.
- The AAC has has much better metropolitan locations.
- If you look at the states that produce the most NFL talent.
- The AAC provides a much better recruiting advantage and marketing exposure.
- Tampa, Orlando, Houston, Dallas, New Orleans, DMV, Philly, Ohio, Memphis, Ohio & Connecticut.
The AAC presents new marketing and greater opportunities for networks and sponsors.
- Conference realignment could have UM playing in Florida or warm climates most of the season.
- AAC locations would increase fan support due to ease of accessibility and desirable locations.
Because of weaker teams in the AAC, UM could schedule more high profile out of conference games.
- AAC have several primary markets in cities that are thriving and growing.
- We have built in rivals in the AAC.
- We could possibly play FSU, UF, UCF, USF, FIU, FAU & FAMU In one season. True state champs.
We could add an up and coming Georgia State team and retain the ATL/GA market.
- Adding Miami would make the AAC better than the ACC in football and closer in basketball.
We need our own conference.
It’s time - if you have UM connections, please submit this for real analysis. Thank you.
It’s always all about The U
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