forums

Couple things on Adidas deal

View as article
Advertisement
Peter Ariz said:
Here are a few interesting tidbits on the new deal...

**I'm told that Adidas has plans to make Miami the "Oregon" of their company. They will try a lot of new things with us, have a bunch of uniform combos stacked up for big games, and really try to push Miami into the forefront of their marketing campaign.

**People in the know hinted at the fact that Nike had become complacent with Miami. They weren't sending as much stuff as they had in the past and as a result, players would have to wear game-used materials. Schools like Florida State, Alabama, Clemson, etc. would get new shipments almost weekly. This did not sit well with Miami. (of course, money also plays a factor in this)

**As far as the designs go, I've heard Adidas will try to model the base uniforms after the 1980's. Mostly one color (orange, white, green) with the stripe around the sleeves.

**I have also heard of a black cleat concept with the eye of a hurricane popping out on the side of the shoe, which would look very cool.

Ultimately I still disagree with the switch, but it's one of those things that we would care less about if the state of the program was different. I also don't think it will "hurt" recruiting like some have suspected it will. Kids like new things, and Adidas will certainly be pushing to make Miami look different.
Click to expand...
Nike started treating us like the redheaded stepchild/2nd tier program and Fvck them for that! We were their first program and should’ve always been treated as the blue blood that we are, but that’s the past now and you can’t change that. I’m glad Adidas is making us the focal point of their brand just like Nike does with Oregon. The Adidas gear is night and day better than anything Nike ever gave us towards the end of their agreement with us. And anyone who disagrees with the switch, honestly, I question your ability to understand what’s best for our program. Also, Petey boy, you gonna finally eat some crow on here about your wrong assessment on our defensive line? I’m still waiting sport?!
 
NicKane said:
Nike started treating us like the redheaded stepchild/2nd tier program and Fvck them for that! We were their first program and should’ve always been treated as the blue blood that we are, but that’s the past now and you can’t change that. I’m glad Adidas is making us the focal point of their brand just like Nike does with Oregon. The Adidas gear is night and day better than anything Nike ever gave us towards the end of their agreement with us. And anyone who disagrees with the switch, honestly, I question your ability to understand what’s best for our program. Also, Petey boy, you gonna finally eat some crow on here about your wrong assessment on our defensive line? I’m still waiting sport?!
Click to expand...


This is not true. It's just not. Beta Blake created the issues, from converting our equipment/uniform allotments into cash payments, to delaying the approval of new designs.
 
Hurracanes said:
That booster narrative is false. $ talks, bs walks. Adidas going all in on Miami and Nike is not.
Click to expand...
100% and that’s what’s best for Miami. So I’m all in on Adidas and I’m grateful they’re making us the tip of the spear for their brand. Fvck Nike for ****ting on us and I can’t understand why anyone would want to go back to that.
 
TheOriginalCane said:
This is not true. It's just not. Beta Blake created the issues, from converting our equipment/uniform allotments into cash payments, to delaying the approval of new designs.
Click to expand...
Believe whatever you want, dude but my eyes know what I saw. So Fvck Nike for that and I am grateful we’re with a brand like Adidas that treats us like we deserve to be treated which is a five time national championship blue blood program. Versus being shlt on by Nike.
 
NicKane said:
Believe whatever you want, dude but my eyes know what I saw. So Fvck Nike for that and I am grateful we’re with a brand like Adidas that treats us like we deserve to be treated which is a five time national championship blue blood program. Versus being shlt on by Nike.
Click to expand...
Gosh, perhaps it is best to never win a title or win less of them because they are certainly treating others, with far less resume than that of Miami, far better.
 
Follow the money. Nothing happens in isolation or by accident. Unless you're going to front the difference in the contract which is gonna help us with roster budget, adding new sports required for growing conferences, recruiting etc then let joe and team do their job. The game has changed and every dollar counts. No matter how much you swear we should take less to go with a brand that is actively working against us in recruiting and is losing flagship universities besides us for similar reasons. This is no longer just about how much you like a polo design over another...
 
NicKane said:
100% and that’s what’s best for Miami. So I’m all in on Adidas and I’m grateful they’re making us the tip of the spear for their brand. Fvck Nike for ****ting on us and I can’t understand why anyone would want to go back to that.
Click to expand...
Maybe because the fan stuff from Adidas is ugly, poor quality, and the fit is never consistent. Maybe the university is figuring this out as I've noticed more fan stuff from other sources lately, but you still have to look out for the Adidas label.
 
Advertisement
TheOriginalCane said:
This is not true. It's just not. Beta Blake created the issues, from converting our equipment/uniform allotments into cash payments, to delaying the approval of new designs.
Click to expand...
My goodness it's been a while since someone mentioned Blake. That guy and Donna set us back decades
 
TheOriginalCane said:
I don't doubt anything you say. But I absolutely doubt the intentions of the people who make promises and tell us what we want to hear, on the part of adidas and other individuals.

Whatever adidas is doing to help us "behind the scenes" is minimal. And don't get me wrong, adidas DOES have to do things behind the scenes to overcome their distant-second-place stench, particularly in basketball. Look at the belated "support" for Cam Ward. Not only is that merch still sitting in AllCanes on clearance prices, but Cam himself needed about 5 minutes to sign with a DIFFERENT shoe company.

As for the high school stuff, was that a flip? Or did those schools not have an existing apparel deal? I don't knock the hustle by adidas for trying to go deeper into the high school and individual player pipeline before the players get to college. But I have seen 20 years (not just with Miami) of adidas acting all hot-and-bothered at contract time, followed by weak execution.

On the "love of Miami", where is it? A company can SAY whatever they want to say. If you sign a 12-year deal that is very favorable to adidas and unfavorable to Miami, you can show the love by improving the deal. Nothing could have stopped adidas from doubling the deal in an extension WHEN BETA BLAKE WAS STILL AROUND to sign off on it. But it didn't happen. I realize that adidas "loves Miami" now that Inter is doing well and the company has belatedly realized that the Miami market is about MORE than just UM. But we are going into Year 11 of a 12-year deal that has not yielded WHAT WAS PROMISED at the outset (as seen in my bump of the original @Peter Ariz post), and I don't know why the second contract is earned or deserved.

You and I have discussed this offline. What I do NOT trust is what is NOT being shared with us about the Nike offer. Because from some people, I hear that Nike wants us back. But from OTHER people I hear they are not offering enough money. Which makes ZERO SENSE AT ALL given the public disclosures of what Nike has offered to other schools with weaker brands and lesser reach.

So, with all due respect to the many friends that we share, I do not believe that there is a wide-open RFP process where all companies have been encouraged to bring their best offers on January 1st. I have a bad feeling that an adidas "extension" will be announced on January 2, 2026. And then you and I will be hitting up eBay for 15-year-old Nike gear.
Click to expand...
It amazes me that people are willing to believe Adidas's "this time it'll be different" pitch.

As a wise man once said, "fool me once, shame on — shame on you. Fool me — you can't get fooled again!"
 
@Rellyrell wtf did they do to the number 1 font? The long bottom part looks so absurd
 

Attachments

  • IMG_2665.jpeg
    IMG_2665.jpeg
    113 KB · Views: 0
  • IMG_2666.jpeg
    IMG_2666.jpeg
    43.4 KB · Views: 0
Advertisement
The most shocking thing to me- why didn't we get any special stuff for our 100th season??? It almost seems like the school forgot about it. They didn't mention it until the day before the ND game with a short twitter video.

And adidas has a huge track record of honoring 100th seasons- Texas Tech got a special uniform for their centennial this year. They created 3 brand new uniforms for the NHL Bruins for their 100th. Very bizarre.
 
Idk man.
Unless adidas did some serious management overhaul I just can’t trust a company who couldn’t sign Cam Ward while he was at a school you sponsor. I guess it’s cheaper to sign a few kids who haven’t done jack squat in a college uniform than the number one draft pick.

However, it seems odd that Nike is cutting fat from schools with large and loyal fan bases.

Maybe Nike sees itself as big enough to not have to spend that much money on cfb while adidas has more of a need to gain more market share.

Sometimes companies see themselves as too big to fail or feel that their brand is so culturally dominant that it doesn’t need to do the things that brought them to prominence.
This has happened many times in the history of business.
As companies grow so large and so diverse that they start eating themselves from the inside. Too many projects, too many chiefs, too much R and D, too many shares, etc etc…
They start turning into something resembling a small government.

Or it can just be Nike being smarter than everyone else and seeing a more grim future economic outlook.
 
Back
Top