2028 Asher Ghioto 5* DE/DT from Jacksonville, FL (Bolles HS)

It's very effective. Even in today's world of social media and digital communications, it means something and seems more personal. When my daughter was being recruited, one of the coaches sent her emails but also hand-written notes and letters. She didn't commit to that school because she had better offers, but he was the only coach she actually called to let know she was going elsewhere. She emailed the others.
It’s funny becasue it is basically doing what others are not. 30 years ago sending an email was the thing others were not doing. More recently everyone is using social media. But once those things are commonplace, the effective thing to do is to do something else. Hand written notes in this case.

I’m really proud of our staff for seemingly finding small but important ways to distinguish themselves, much like the coach who sent your daughter hand written notes.
 
UGA fan but likes florida,

Confused Rooster Teeth GIF by Achievement Hunter
His dad isn’t a true UGA fan if he likes Florida
 
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