WTF Adidas?

[RVACane]

That comedy central skit was f**kin’ hilarious.

Chappelle show

 

[dantheman349]

I can’t get the things I want. How are they sold out right before the game. Horrible on Addidas

 

[TruCane81]

Every time I think that bum *** company cant get any worse...

Maybe this gets the ball rolling to get rid of them.

 

[TheOriginalCane]

The disrespect is off the charts.

Hey Adidas, how about doing us a solid and putting up a few more of these up around the city.

Right. You would think that the (first ever?) adidas v. adidas Natty would inspire adidas to EMPHASIZE THAT FACT...

...you know, by putting up billboards that feature BOTH TEAMS. Since BOTH are signed with adidas.

Why do I have to make the suggestions that a 20-year-old marketing intern should have seen from a mile away?

 

[TRick72]

View attachment 352385

 

[Canestomp]

Where is ours?

Probably the Sawgrass Expressway facing west toward the wildlife.

 

[TRick72]

That's the adidas "Euro-****" design for their pants!

FIFY

 

[AmherstCane]

Here we are playing for the Natty and it’s clear some of you guys are more interested protecting a brand than anything else.

Adidas or Nike, I really don’t give a **** either way, some of you guys approach this like it’s religious zealotry.

They’re both just companies that don’t actually give a **** about the University Of Miami, other than how they can increase their sales and improve their brand.

If either one of the companies could do that by stomping on this U, that’s exactly what they would do. Let’s give it a ******* break. Religious crazies have nothing on you guys.

Ah-*******-men

If anyone on this board wants to put 7+ figures a year into the program like the Mas brothers, you too can have a voice on Miami’s apparel partner.

Otherwise this thread is nothing but toxic complaining.

 

[BoludoCane21]

Adidas is all in on Mendoza. This is a great marketing ploy for them; the kid from Miami, growing up near the school he grew up loving, & now he’s back home as a Heisman winner.

For Adidas, this is not a shot at us vs. promoting their NIL guy who just beat Adidas’ biggest sneaker rival’s poster child Univ. in NikeU. I paid attention to how each victory’s IG was handled for us vs. IU:

For us, it was a simple: “It’s a Fiesta”, but for IU it was “Duck, Duck, Whooo?” That was a big moment for the brand, no shade to us. I’ve long shared w this board that Adidas’ will focus on one darling at a time. They do not have the marketing infrastructure to promote others, for w/e reason.

I gave the example of Ward last yr, how it was all He1sman promotions, UNTIL Hunter became the favorite. Not only did Adidas shift its marketing campaign to Travis, but they gave him his own line, and Cam became an after thought.

Ffwd to 2025-26; when Mendoza became the heavy favorite, Adidas’ marketing team was not just behind Mendoza, but IU as a whole (a long, long, LONG time partner of Adidas). So their marketing is going to be focused on their pride & joy “for this season.”

The fact we still have fans caping 4 this is quite humorous to me despite the tangible evidence. Regardless, it’s a win-win for Adidas this yr, but for marketing purposes, I can tell u who they prefer. But, I’ll allow a few members continue to say “but, they r paying more.”

(FWIW I don't take adidas putting IU / Mendoza adverts in S. Fl personally, at all. just biz)

are they really all in on Mendoza though? I find it odd they refuse to release/sell his jersey.... that would seem like the bare minimum.

all they've dropped is a very cheap looking T shirt with his picture on it and a #15 in the top corner of the shirt.

and I do agree the history of their biz relationship with IU as a long-time partner is a big reason they're going to advertise that school / star player in the locale where the biggest game in the history of the program is being played