Fellow Fans,
Year after year, we see snarky talking heads bash the attendance at UM games. While not huge numbers, they aren't terrible considering the South Florida environment (LA area programs have similar issues).
So, the question is...
How to improve the game day experience to draw larger paying audiences?
A few things up front:
- Reject the notion "if only the OB were still around"...it was half filled when UM was beating teams 100-0 and economically unsustainable from an infrastructure perspective
- Reject the notion that Joe Robbie..errr...Sun Life is the problem...its a top 5 NFL venue...no college team plays in a "better stadium"...especially after the Euro soccer inspired upgrades being installed now
- Reject an on campus stadium...no room, it will cost an unobtainium amount of $$$, no infrastructure, and Coral Gables will NEVER allow it...
- Accept Beckham's facility might be an option in the future
- Accept that South Florida and LA will never have student bodies that compete in attendance with Bama, UT, Oklahoma, etc...massive public schools in well..Alabama and Oklahoma (except Austin)...South Florida and LA are paradise (to most) and there are to many competing priorities for limited amounts of personal time and funds
Whew...
Ok...with the above in mind, what can UM do to make the game day experience at such a high level that people feel compelled to attend?
- Winning (though not a cure all...much smaller component over time actually)
- Pregame concerts with local bands (like Jerry World?)
- Pregame outdoor movies?
- Better mass transit?
- Better wifi/cell signal (already being installed)?
- Lower prices (unlikely)?
Considering UM is in a hyper-competitive (for disposable income) market, what can really be done to draw more fans?
I don't pretend to have all the answers, but my head right now is thinking rock concert or rock festival kinda of feel...somewhat family friendly but edgy enough to draw the edgy crowd as well...
Year after year, we see snarky talking heads bash the attendance at UM games. While not huge numbers, they aren't terrible considering the South Florida environment (LA area programs have similar issues).
So, the question is...
How to improve the game day experience to draw larger paying audiences?
A few things up front:
- Reject the notion "if only the OB were still around"...it was half filled when UM was beating teams 100-0 and economically unsustainable from an infrastructure perspective
- Reject the notion that Joe Robbie..errr...Sun Life is the problem...its a top 5 NFL venue...no college team plays in a "better stadium"...especially after the Euro soccer inspired upgrades being installed now
- Reject an on campus stadium...no room, it will cost an unobtainium amount of $$$, no infrastructure, and Coral Gables will NEVER allow it...
- Accept Beckham's facility might be an option in the future
- Accept that South Florida and LA will never have student bodies that compete in attendance with Bama, UT, Oklahoma, etc...massive public schools in well..Alabama and Oklahoma (except Austin)...South Florida and LA are paradise (to most) and there are to many competing priorities for limited amounts of personal time and funds
Whew...
Ok...with the above in mind, what can UM do to make the game day experience at such a high level that people feel compelled to attend?
- Winning (though not a cure all...much smaller component over time actually)
- Pregame concerts with local bands (like Jerry World?)
- Pregame outdoor movies?
- Better mass transit?
- Better wifi/cell signal (already being installed)?
- Lower prices (unlikely)?
Considering UM is in a hyper-competitive (for disposable income) market, what can really be done to draw more fans?
I don't pretend to have all the answers, but my head right now is thinking rock concert or rock festival kinda of feel...somewhat family friendly but edgy enough to draw the edgy crowd as well...
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