So 2025 was a year where they earned an additional $20M through the playoff run, and $3M per round for travel, so $32M from the playoffs alone. In addition to that, they had a very strong home schedule with Notre Dame and Florida, along with boosted season ticket sales off the 2024 success. Although, is a portion of the playoff run not recognized in FY 2025, as it was earned in 2026?
Do they get a payout for the two rounds they played in the NCAA basketball tournament?
I'd love to know the breakdown of what portion of this money comes from what. Ticket sales, merchandise, conference payouts, etc. How on earth are we able to compete with Georgia for revenue?