MEGA New Miami Adidas Ultraboost🔥 - The Shoe and Nike/Adidas Thread.

My argument is that only someone that is slavishly devoted to a clothing manufacturer would view something that is standard operating procedure as something nefarious when in reality, it makes rational sense. Again, how do you think these companies deal with excessive demand, especially in this political climate where tariffs make certain raw goods more expensive? Should they just sit on those blanks, knowing that they can easily sell those shirts to a fanbase that will pay anything to be part of a historic moment?

It's a screen printed shirt, most people don't give a rip that the shirt was made in 2023 and sat in a warehouse until Adidas had an opportunity to put that excess inventory to work. Then again, I'm convinced that Adidas could figure out a way to help people walk on water and you Nike cultists would complain that this means that no one in the company can swim.


Look at you, using a bunch of words to justify this bull****.

What you fail to acknowledge is what this represents and indicates about adidas practices, while you flap your gums about "standard operating procedure" and "excessive demand" and "tariffs". Your comments are stupid and ignorant beyond words.

All I can say is that I hope and pray that you are NEVER in a position of management for a large multinational company. Either people would laugh at you or you would be fired.

I just want to make sure that I can understand what you are saying here before I mock it to death. Your claim is that an apparel company...which manufactures overseas (and the manufacture process includes the making of the shirt AND the screening of the shirt)...made thousands and thousands of RED shirts overseas...then shipped them to the United States...where they held these "blank shirts" for THREE YEARS, including a full year before tariffs even became a serious issue...for the odd chance that after three years, there would be an adidas vs. adidas National Championship and one of the adidas schools that features red as a color (particularly a school that had not won its CONFERENCE since 1967, let alone a national title) would win a national championship and experience such profound demand for merchandise that it would SUDDENLY become a moneymaker to use shirts that were paid for 3 years ago, warehoused for all of that time in a way that the shirts did not suffer mold or mildew damage, and that this would be a brilliant move because "tariffs" that some Nostradamus was able to predict years in advance?

Wow. That is some kind of craziness that I've rarely ever seen postulated on this board. You are so desperate to attribute some brilliant business strategery to adidas that you invent a bizarre (and impossible) rationale instead of using Occam's Razor to conclude that adidas simply found some old t-shirt stock of which they were unaware and decided to use it for a high-profile product for a premium school instead of burning it off for a lesser program like NC State.

Wild. It's wild how you think that throwing a few verbal firecrackers will then allow you to come back to a final paragraph where you accuse "Nike cultists" of having a lack of common sense and logic, when that is what YOU have displayed throughout this entire thread.

Please, dear god, never let this dopey Canedude get a job with a big company, at least not at one that is successful and trying to make money.

First, allow me to state the most obvious point of all. In your weird fantasy, this brilliant move by adidas to stockpile red t-shirts for THREE YEARS would have been DESTROYED had Carson Beck led Miami the last 41 yards to victory. Oh, lord, imagine the pain and agony that would have been wracking the body of that genius adidas executive who commissioned the creation of thousands and thousands of shirts three years ago, and who paid for these shirts to be warehoused in the United States, all for that unlikely day when INDI-*******-ANA would win its first conference football title in nearly 60 years AND win the National Championship...all of that amazing planning would have been destroyed by an accurate Carson Beck pass! Ah, the horror, the horror...

Second, as alluded to before, you simply don't understand business. Or tariffs. Or how a business operates. Even if I could (laugh-free) try to entertain your premise that the shirts from 2023 was some kind of hedge against tariffs (laugh, laugh, laugh, sorry), your idea would make no sense. First, massive tariffs were not even a very real thing in 2023. Nobody was planning for tariffs in 2023. Biden was going to be re-elected and "tariffs" was just a word that Donnie Trump repeated to himself as he tried to fall asleep each night for 2 or 3 hours. Second, whatever "tariffs" would be saved, you have to realize you would need to get those t-shirts INTO the United States before tariffs were imposed. Meaning those shirts could not be printed with any graphics UNLESS THAT HAPPENED IN THE US. And as we have seen before, the cost of labor in the US is high, so you would be reducing your "tariff savings" by paying MORE to get the shirts printed in the US. Not to mention, you are going to have to keep that "blank shirt" inventory stored (with climate-control) in the US for THREE YEARS. And storing inventory is NOT CHEAP, which is one of the reasons that the Japanese invented Just-In-Time inventory methods back in the 1970s and 1980s. So you would have ANOTHER cost that reduces the "tariff savings". And this is all BEFORE you realize that if Trump is "successful" in using the thread of tariffs to exact trade concessions from other countries, THEN THE TARIFFS WILL BE REDUCED. But somehow, some way, some genius at adidas had figured out this entire play three years ago and knew EXACTLY what was going to happen? Maybe ask that guy to look into the future and predict better apparel for adidas to manufacture.

Finally, you backwards-engineered some half-assed explanation, while ignoring the most obvious explanation. At some point, someone in the Production process realized that adidas had spent a massive amount of money preserving BLANK INVENTORY for 3 years and then demanded that the inventory be used as quickly as possible. This is the ACTUAL OUTCOME when a manager or executive in a large multi-national company realizes that someone else has overlooked THREE-YEAR-OLD inventory, and that the company has paid a massive amount to store that inventory for THREE YEARS.

Sadly, this was a colossal corporate ****-up. Not "standard operating procedure". Not some brilliant tariff play. Just another ****-up by adidas.
 
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How many years do they hold them? Because the quality and sizing issues have been complained about since day one. You'd think they'd have resolved it by now.


Obviously adidas has been holding a ton of "blank shirt" inventory since whatever decade "tight shirts" were fashionable...


Obvi GIF by Joey Graceffa
 
I'm sorry, but adidas is coming out with better cleats and styles for youths and adults then Nike is. I mean I got football kids that rarely get Nike stuff anymore. I just got a brand new pair of cleats for my son and they look way better then anything I got from Nike.
I'm still a Nike fan I can't wear nothing but Nike that's how I was raised.
Can you imagine if Adidas sign Jordan?
Both are meh.
 
Doesn't expire for 1.5 more years...
So if a RFP is being done, either by the school or a third party behind the scenes, it should be in process by now, right?

That would give time to get the process done and contract finalized before the next football ordering window, which is this fall (Sept/Oct), yes?
 
So if a RFP is being done, either by the school or a third party behind the scenes, it should be in process by now, right?

That would give time to get the process done and contract finalized before the next football ordering window, which is this fall (Sept/Oct), yes?


Assuming the Mas brothers allow Nike to make a presentation, yes.
 
I'm sorry, but adidas is coming out with better cleats and styles for youths and adults then Nike is. I mean I got football kids that rarely get Nike stuff anymore. I just got a brand new pair of cleats for my son and they look way better then anything I got from Nike.
I'm still a Nike fan I can't wear nothing but Nike that's how I was raised.
Can you imagine if Adidas sign Jordan?

Well being that I got a little homie currently playing in a 7 v 7 league sponsored by Adidas, & will be starting for Corona Centennial this season who r sponsored by Nike, I can tell u this is cap. I would post his pic in his all Adidas gear he’s in, but I respect his mom’s.

He told me the cleats hurt his feet especially on cutting (he’s a RB/DB).

Between The Nike Foamposites, Diamond Turf, Kobe Grinch, Vapor Edge, they r unequivocally killing Adidas football cleats & it’s not remotely close. I’m active in youth football, & I can count on one hand how many kids r wearing Adidas cleats at the flag level unless the team itself is sponsored by Adidas. It’s Nike #1………………………UA #2, Adidas #3. I’ve seen this in CA, AZ, TX, & WA.
 
Assuming the Mas brothers allow Nike to make a presentation, yes.
Given their important influence, what would you like to see them do with Adidas, if in fact we end up reupping with them?

(I understand we don't want that, but making lemonade out of lemons)
 
Well being that I got a little homie currently playing in a 7 v 7 league sponsored by Adidas, & will be starting for Corona Centennial this season who r sponsored by Nike, I can tell u this is cap. I would post his pic in his all Adidas gear he’s in, but I respect his mom’s.

He told me the cleats hurt his feet especially on cutting (he’s a RB/DB).

Between The Nike Foamposites, Diamond Turf, Kobe Grinch, Vapor Edge, they r unequivocally killing Adidas football cleats & it’s not remotely close. I’m active in youth football, & I can count on one hand how many kids r wearing Adidas cleats at the flag level unless the team itself is sponsored by Adidas. It’s Nike #1………………………UA #2, Adidas #3. I’ve seen this in CA, AZ, TX, & WA.
Them foamposite cleats were a game changer.. straight 🔥 🔥 🔥 🔥 🔥

Idk how they are on feet but sheesh..
 
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@Angry Ibis & @TheOriginalCane

This is the difference between the renewed vision Nike & its subsidiaries. This is the welcome package for the incoming freshmen for OU. My frat son who plays for OKSt’s former HS teammate just enrolled & he’s geeked AF.

 

Yea Nike got too much heat in the vault if they start doing stuff like this.. opening up the basketball shoes to cleats is crazy move.. The ole miss or carolina colors went crazy when I saw them

I stay outta these threads cuz its pointless when its a 10 year contract and Nike was trying up with ugly **** anyway for years but who knows how it will play out.. Hope we get a BIG check

 
@Angry Ibis & @TheOriginalCane

This is the difference between the renewed vision Nike & its subsidiaries. This is the welcome package for the incoming freshmen for OU. My frat son who plays for OKSt’s former HS teammate just enrolled & he’s geeked AF.


Like we discussed, I was pretty impressed with the JB/OU partnership when I was out in Norman visiting. The It Just Means More should apply to the apparel conversation. I mean, Louisville looks like "An Adidas School" at their stadium (I know it is their stadium and we don't own the Hard Rock) vs. how we appear, but to my question to @TheOriginalCane, I am not even sure what I would like to see from Adidas with The Mas leveraging that relationship in our favor.
 
Look at you, using a bunch of words to justify this bull****.

What you fail to acknowledge is what this represents and indicates about adidas practices, while you flap your gums about "standard operating procedure" and "excessive demand" and "tariffs". Your comments are stupid and ignorant beyond words.

All I can say is that I hope and pray that you are NEVER in a position of management for a large multinational company. Either people would laugh at you or you would be fired.

I just want to make sure that I can understand what you are saying here before I mock it to death. Your claim is that an apparel company...which manufactures overseas (and the manufacture process includes the making of the shirt AND the screening of the shirt)...made thousands and thousands of RED shirts overseas...then shipped them to the United States...where they held these "blank shirts" for THREE YEARS, including a full year before tariffs even became a serious issue...for the odd chance that after three years, there would be an adidas vs. adidas National Championship and one of the adidas schools that features red as a color (particularly a school that had not won its CONFERENCE since 1967, let alone a national title) would win a national championship and experience such profound demand for merchandise that it would SUDDENLY become a moneymaker to use shirts that were paid for 3 years ago, warehoused for all of that time in a way that the shirts did not suffer mold or mildew damage, and that this would be a brilliant move because "tariffs" that some Nostradamus was able to predict years in advance?

Wow. That is some kind of craziness that I've rarely ever seen postulated on this board. You are so desperate to attribute some brilliant business strategery to adidas that you invent a bizarre (and impossible) rationale instead of using Occam's Razor to conclude that adidas simply found some old t-shirt stock of which they were unaware and decided to use it for a high-profile product for a premium school instead of burning it off for a lesser program like NC State.

Wild. It's wild how you think that throwing a few verbal firecrackers will then allow you to come back to a final paragraph where you accuse "Nike cultists" of having a lack of common sense and logic, when that is what YOU have displayed throughout this entire thread.

Please, dear god, never let this dopey Canedude get a job with a big company, at least not at one that is successful and trying to make money.

First, allow me to state the most obvious point of all. In your weird fantasy, this brilliant move by adidas to stockpile red t-shirts for THREE YEARS would have been DESTROYED had Carson Beck led Miami the last 41 yards to victory. Oh, lord, imagine the pain and agony that would have been wracking the body of that genius adidas executive who commissioned the creation of thousands and thousands of shirts three years ago, and who paid for these shirts to be warehoused in the United States, all for that unlikely day when INDI-*******-ANA would win its first conference football title in nearly 60 years AND win the National Championship...all of that amazing planning would have been destroyed by an accurate Carson Beck pass! Ah, the horror, the horror...

Second, as alluded to before, you simply don't understand business. Or tariffs. Or how a business operates. Even if I could (laugh-free) try to entertain your premise that the shirts from 2023 was some kind of hedge against tariffs (laugh, laugh, laugh, sorry), your idea would make no sense. First, massive tariffs were not even a very real thing in 2023. Nobody was planning for tariffs in 2023. Biden was going to be re-elected and "tariffs" was just a word that Donnie Trump repeated to himself as he tried to fall asleep each night for 2 or 3 hours. Second, whatever "tariffs" would be saved, you have to realize you would need to get those t-shirts INTO the United States before tariffs were imposed. Meaning those shirts could not be printed with any graphics UNLESS THAT HAPPENED IN THE US. And as we have seen before, the cost of labor in the US is high, so you would be reducing your "tariff savings" by paying MORE to get the shirts printed in the US. Not to mention, you are going to have to keep that "blank shirt" inventory stored (with climate-control) in the US for THREE YEARS. And storing inventory is NOT CHEAP, which is one of the reasons that the Japanese invented Just-In-Time inventory methods back in the 1970s and 1980s. So you would have ANOTHER cost that reduces the "tariff savings". And this is all BEFORE you realize that if Trump is "successful" in using the thread of tariffs to exact trade concessions from other countries, THEN THE TARIFFS WILL BE REDUCED. But somehow, some way, some genius at adidas had figured out this entire play three years ago and knew EXACTLY what was going to happen? Maybe ask that guy to look into the future and predict better apparel for adidas to manufacture.

Finally, you backwards-engineered some half-assed explanation, while ignoring the most obvious explanation. At some point, someone in the Production process realized that adidas had spent a massive amount of money preserving BLANK INVENTORY for 3 years and then demanded that the inventory be used as quickly as possible. This is the ACTUAL OUTCOME when a manager or executive in a large multi-national company realizes that someone else has overlooked THREE-YEAR-OLD inventory, and that the company has paid a massive amount to store that inventory for THREE YEARS.

Sadly, this was a colossal corporate ****-up. Not "standard operating procedure". Not some brilliant tariff play. Just another ****-up by adidas.
didn't read any of this but dam, you need to be on housewives of canesinsight
 
Like we discussed, I was pretty impressed with the JB/OU partnership when I was out in Norman visiting. The It Just Means More should apply to the apparel conversation. I mean, Louisville looks like "An Adidas School" at their stadium (I know it is their stadium and we don't own the Hard Rock) vs. how we appear, but to my question to @TheOriginalCane, I am not even sure what I would like to see from Adidas with The Mas leveraging that relationship in our favor.

I appreciate u highlighting ur own, personal observations while visiting UL. So when I’m asked who r Adidas’ priorities, & I tell them the schools which includes UL, I’m just not sure y some try to push back. UL has been in bed w Adidas for decades, & it didn’t help that their former AD was the father of one of their marketing execs.

Adidas neither have the inventory, capital, nor products to make multiple programs feel as priorities. It was also quite concerning hearing, not one, but two IU players were Adidas NIL athletes for CFB, alone, while Miami has…..who, exactly?

These r the things I highlight, yet there’s 4-5 particular posters who choose to put their fingers in their ear & remain contrarians while providing false data or repurpose personal feelings as facts.
 
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Given their important influence, what would you like to see them do with Adidas, if in fact we end up reupping with them?

(I understand we don't want that, but making lemonade out of lemons)


I'll be straight up and honest with you. I know we don't always see eye-to-eye, but we want the best for UM.

So I'll say this the same for Nike as I would for adidas.

First, what does Nike or adidas get? While Miami is a smaller private school, we are dominant in South Florida. Miami-FTL-WPB may be the sixth largest MSA, but I would argue our grip on the east coast goes well north of West Palm and we have a lot of pull in Naples-Fort Myers too. We are probably the fourth most important urban market, after NY, LA, and CHI. Plus, we are a jumping off point to Latin America and the Caribbean. With all due respect to FIU and FAU, they do not have nearly the same interest or passion that Miami has. We all know how the SoFla community is, there is a heavy carryover among fanbases, as UM fans to to Dolphins, Marlins, Heat, Panthers, and Inter games/matches. So by using UM as the entry point for kids and teens, and then bridging to the alums and fans, plus the warm weather climate, you have a market that loves to wear sports merchandise year-round. Then you add that Miami football just played for the Natty, the men's basketball team is projected to make the NCAAs, and the baseball team is a pre-season Top 25 team...and women's volleyball made the NCAAs too...and we are going to be adding capacity for other sports such as soccer and softball, and potentially joining a P2 conference soon...the entire mix is too powerful to allow only one apparel company to bid, and it would be too petty to cite things that happened 10-15 years ago or let coaching changes impair long-term business relationships. UM is succeeding on and off the field, the market is massive, the opportunities to sell clothing and shoes are year-round, and the SoFla market is more style-conscious than just buying the same old "Penn State black/white merch" every year.

What does UM need...

1. A transparent formula for translating merch sales into revenue payments. As I've pointed out, the TV and post-season money now DWARFS the cash-for-merch payments (having factored OUT of "total compensation" certain non-operating revenue items such as equipment/uniforms and marketing activation). We just need a solid layout of EITHER a royalty-based agreement that allows for upside OR a guaranteed-payment system that provides at least some flexibility down the road if benchmarks are exceeded. We need enough guidance on what to expect so that we can build the numbers into our budgeting process. If we enjoy "more" upside with a royalty-based agreement, so be it. If we opt for more smooth annual projections based on a guarantee, so be it. But both should have a floor as well as flexibility if projections are exceeded.

2. For the players, we need better access to the best shoe models on the market (i.e., no more "no Yeezys for you"), with more players-only editions and special colorways. I have nothing against "Stormtrooper track suits" as long as that isn't the only swag the players get. And let the players have input on jersey designs, maybe providing a couple of options to vote on whenever new models are proposed, they have to wear the stuff. Definitely have the players involved on all fit and wear issues so that we have the best product for gameday use.

3. For the students (and alums), we need more customization, whether it be through the main website (for shoe design) or whether the school can create designs for things like colleges/schools (i.e., UM Law School, UM Business School) or dormitories or special events (Homecoming). Find local partners (CanesWear, AllCanes) if there is a need to do local screening/embroidery to finish certain custom designs for clothing. Come out with 2 shoe models per year, a heavier "lifestyle/trainer" shoe in the fall (like an AF1 or an AirMax or a Jordan throwback) and a lighter "running" shoe in the spring (like the UltraBoost running shoes).

4. Begin more joint ventures, whether that involves sports science (design/testing shoes and apparel with the athletes) or marketing (allowing various UM athletes, via NIL initiatives, to represent the brands in community events (camps, flag football competitions) and in advertising (i.e., use an alum like Xavier or a coach like Mario for multi-lingual marketing efforts).

5. Weave orange/white/green into more generic campaigns throughout Florida and Latin America. As seen with the "Fruits of Our Labors" collab with Solefly, the colors also represent Coral Gables and are emblematic of the orange tree. Use this as a colorway with more frequency, even on non-UM-specific releases.

6. Get into the sponsorship of local schools, parks/rec centers, and flag football and related youth sports. Connect these activities with local players whenever possible. UM tends to have a larger percentage of its players who are locals, at least for the largest sport (by roster), which is football. Tie this in with personal appearances and keep the connection strong with parents and coaches.

7. Outreach to UM alums. The Solefly collab was a great example, players were wearing the shoes at a game weeks before the release, driving demand. Do more of this, use viral moments and unique items (whether it's Michael Irvin's shirt, or those cool adidas shirts the players had a couple of years ago with the Miami skyline on them), and then if the demand is there, sell those in-stores too, perhaps with enough alteration to still make the player editions unique. Give people a chance to buy whenever and wherever you can. I know MULTIPLE posters on this board who have banded together to convince one or more of the UM apparel stores to bring back the CFP polo shirt with the trophy on the sleeve, as they sold out so quickly that many people could not get them. I realize uniqueness is nice, but sales should come first on simple designs that are built to sell to the masses.

8. Market the travel, market the lifestyle - the advertising presence should be felt in airports, train stations, rental cars, Uber/Lyft, and turnpike rest stops. No matter how you arrive in South Florida, you should feel it and see it in the images and colors and the outdoor lifestyle impressions that are being made, and this could be very closely linked to Miami.

9. Make sure to field-test all of the most cutting-edge designs with Miami athletes, and then use some of those players in the rollout as they turn pro. Miami can be synonymous with innovation and new ideas, and brand it as such.

10. Facilitate UM athletes going on podcasts and other various local shows with small ads (even if it's as simple as "courtesy of Nike or adidas"). Become ubiquitous at every level, create a feeling that the brand is embedded within the community at every level.
 
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