HurricaneAce07
Class of 2007
- Joined
- Sep 21, 2015
- Messages
- 816
Rodger Sherman wrote an outstanding article about Miami and the turnover chain on The Ringer:
The Reinvention of "The U"
I thought this one excerpt was spot on:
The Reinvention of "The U"
I thought this one excerpt was spot on:
Plenty of Division I college football programs have staffs devoted to figuring out what memes and Twitter strategies will best catch the attention of teenagers. Miami one-upped them all. Everybody wants to wear the Turnover Chain.
Miami is not the Wild West anymore: In fact, it led college football teams in community service last year. Yet the chain manages to link today’s players to the best parts of the program’s past while leaving the unsavory elements they’re too young to remember behind. It’s the rebranding effort that every once-relevant college football program wishes it could pull off.