Oh good lord…it’s not communism…it’s the very definition of risk management. It’s like insurance companies.
You find 18 schools. Some are bigger, some are smaller. They cover a huge swath of geography. Some do more research. Some are better at football. Some are better at basketball. Some have better in-person attendance, some have better TV ratings. And it all works out. Everyone gets more money from the conference from ALL sources than they would have gotten independently.
Instead, some of you act as if the “perfect model” of a conference would involve having 4 or 5 teams that dominate in every way, including revenue payouts. And that’s not how things work. It’s certainly not how things work best.