The fact that Cam didn't win it last year because Travis Hunter had a cool gimmick, but Mendoza won it despite not being the best QB statistically proves that the Heisman is about STORY, not actual talent. Mendoza is a solid QB, and a good dude, but some GM is about to get fired after they draft him.
When you take a deep dive into this young man's film, it's obvious that he is a very good college QB, but he isn't the overwhelming talent GMs dream of when they take a QB in the first round. 14 of his 33 TDs came in three games, including a 5 TD performance against Indiana State, and another one against an Illinois team that was drastically overrated to start the season. Think about that, almost half of his season production came in three games, with 9 of those TDs coming against an FCS school and Wisconsin program that was one of the worst P4 squads in the country.
Compare that to Cam Ward, who had multiple TD passes in twelve games last year.