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Lokest

Lokest

Cavemantalytics PhD.
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Nov 3, 2015
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Up to something tonight apparently

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adidas' faith in us to recover is vindicated. nike is all about the swoosh and having most of the top teams clutters their marketing. adidas can give us their full attention.
 
1. Adidas used to make the crappiest uniforms in all of college football; they’ve turned the corner in a big way. Go back and look at adidas teams circa 2013-2015.
2. Adidas didn’t really do Miami a favor; it wasn’t faith - it was business. They try to maintain some presence in each league. If anything, credit Miami for walking for something better/different.
3. Miami’s resurgence has made adidas look like geniuses but I think it gives adidas far too much credit.
4. The new uniforms were already slated to be implemented before Richt’s hiring because adidas knew that was the weakest part of all of their schools deals.

One of the reasons for Adidas incredible growth over the last few years is due to its pullback from the NBA and college football. Adidas was the football sponsor for UCLA, Tennessee, Michigan, Wisconsin and the independent team that schedules at least 4 ACC games a year. All of those teams now are sponsored by Nike, Jordan or Under Armour. I’ll also think that both Nike and adidas have paid them more than Miami’s current deal.

Total FBS Breakdown
Nike – 73 (56.2%), Adidas – 32 (24.6%), Under Armour – 23 (17.7%), Russell Athletic – 2 (1.5%)

Power 5 Breakdown
Nike – 43 (66.2%), Under Armour – 11 (16.9%), Adidas – 10 (15.4%), Russell Athletic – 1 (1.5%)

American
Central Florida – Nike, Cincinnati – Under Armour, Connecticut – Nike, East Carolina – Adidas, Houston – Nike, Memphis – Nike, Navy – Under Armour, South Florida – Under Armour, SMU – Nike, Temple – Under Armour, Tulane – Nike, Tulsa – Adidas,
BREAKDOWN: Nike 6 (50%), Under Armour 4 (33.3%), Adidas 2 (16.7%)

ACC
Boston College – Under Armour, Clemson – Nike, Duke – Nike, Florida State – Nike, Georgia Tech – Russell Athletic, Louisville – Adidas, Miami – Adidas, North Carolina – Nike (Jordan Brand), N.C. State – Adidas, Pittsburgh – Nike, Syracuse – Nike, Virginia – Nike, Virginia Tech – Nike, Wake Forest – Nike,
BREAKDOWN: Nike 9 (64.3%), Adidas 3 (21.4%), Under Armour 1 (7.1%), Russell Athletic 1 (7.1%)

Big Ten
Illinois – Nike, Indiana – Adidas, Iowa – Nike, Maryland – Under Armour, Michigan – Nike (Jordan Brand), Michigan State – Nike, Minnesota – Nike, Nebraska – Adidas, Northwestern – Under Armour, Ohio State – Nike, Penn State – Nike, Purdue – Nike, Rutgers – Adidas, Wisconsin – Under Armour
BREAKDOWN: Nike 8 (57.1%), Adidas 3 (21.4%), Under Armour 3 (21.4%)

Big 12
Baylor – Nike, Iowa State – Nike, Kansas – Adidas, Kansas State – Nike, Oklahoma – Nike, Oklahoma State – Nike, Texas – Nike, TCU – Nike, Texas Tech – Under Armour, West Virginia – Nike
BREAKDOWN: Nike 8 (80%), Adidas 1 (10%), Under Armour 1 (10%)

Conference USA
Charlotte – Nike, Florida Atlantic – Adidas, Florida International – Adidas, Louisiana Tech – Adidas, Marshall – Nike, Middle Tennessee – Nike, North Texas – Nike, Old Dominion – Under Armour, Rice – Adidas, Southern Miss – Russell Athletic, UAB – Under Armour, UTEP – Nike, UTSA – Adidas, Western Kentucky – Nike
BREAKDOWN: Nike 6 (42.9%), Adidas 5 (35.7%), Under Armour 2 (14.3%), Russell Athletic 1 (7.1%)

Independents
Army – Nike, BYU – Nike, Massachusetts – Adidas, **** **** – Under Armour
BREAKDOWN: Nike 2 (50%), Adidas 1 (50%), Under Armour 1 (50%)

MAC
Akron – Adidas, Ball State – Nike, Bowling Green – Nike, Buffalo – Nike, Central Michigan – Adidas, Eastern Michigan – Adidas, Kent State – Under Armour, Miami (Ohio) – Adidas, Northern Illinois – Adidas, Ohio – Adidas, Toledo – Nike, Western Michigan – Adidas
BREAKDOWN: Adidas 7 (58.3%), Nike 4 (33.3%), Under Armour 1 (8.3%)

Mountain West
Air Force – Nike, Boise State – Nike, Colorado State – Under Armour, Fresno State – Nike, Hawaii – Under Armour, Nevada – Nike, New Mexico – Nike, San Diego State – Nike, San Jose State – Adidas, UNLV – Nike, Utah State – Nike, Wyoming – Nike,
BREAKDOWN: Nike 9 (75%), Under Armour 2 (16.7%), Adidas 1 (8.3%)

Pac-12
Arizona – Nike, Arizona State – Adidas, California – Under Armour, Colorado – Nike, Oregon – Nike, Oregon State – Nike, Stanford – Nike, UCLA – Under Armour, USC – Nike, Utah – Under Armour, Washington – Nike, Washington State – Nike
BREAKDOWN: Nike 8 (66.7%), Under Armour 3 (25%), Adidas 1 (8.3%)

SEC
Alabama – Nike, Arkansas – Nike, Auburn – Under Armour, Florida – Nike, Georgia – Nike, Kentucky – Nike, LSU – Nike, Mississippi State – Adidas, Missouri – Nike, Ole Miss – Nike, South Carolina – Under Armour, Tennessee – Nike, Texas A&M – Adidas, Vanderbilt – Nike
BREAKDOWN: Nike 10 (71.4%), Adidas 2 (14.3%), Under Armour 2 (14.3%)

Sun Belt
Appalachian State – Nike, Arkansas State – Adidas, Coastal Carolina – Under Armour, Georgia Southern – Adidas, Georgia State – Under Armour, Idaho – Nike, Louisiana-Lafayette – Adidas, Louisiana-Monroe – Adidas, New Mexico State – Under Armour, South Alabama – Nike, Texas State – Adidas, Troy – Adidas
BREAKDOWN: Adidas 6 (50%), Nike 3 (25%), Under Armour 3 (25%)
 
They are giving out free turmover chain T- shirts to people in the Charlotte area.

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Thats awesome. Showcase school.
 
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