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How about massively underpaid labor?

The NCAA doesn’t control the postseason for top-tier college football. That’s handled instead by various bowls and the CFP, which distributes revenue through a series of payments. The biggest checks go to the conferences—last season each Power Five league received roughly $66 million, while the...

I am pretty sure that the revenue for the national championship game is not based on the current year's views, but rather this year's lower viewership could impact future years revenue as it impacts the rights fee for broadcasting and how much they can charge ahead of time for ads.