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I'm sure the CEO of Aflac isn't an Alabama fan but they put him in a commercial bc it's good marketing. Idk why people are limiting this to just fans. Any smart business man will bring these players in whether they're a fan of The U or not.

The point I was making to the person I replied to was that markets play a role. No where did I say it was the sole factor. Internet is a given.

Have u seen those girls? They got that deal bc they are bad and have like 3M followers on TikTok. The fact they can hoop is just a bonus. I don't see Spencer Rattler or Sam Howell with 4 deals and they are both bigger names than King. Bigger markets play a role.