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And all they have to do is post on social media, basically...

Masvidal is going to be a spokesperson for the new company. Kendrick Norton hired as VP of Community Outreach. They are reaching out to other local businesses to get more sponsorships for the team.

44 locations throughout south florida, and elsewhere. Masvidal trains in their gym Other states include Georgia, Kansas, Indiana, North Carolina, Alabama, Mississippi, Oklahoma, Missouri, Pennsylvania, New York, Connecticut, Minnesota, Oregon and California. There are also International...

The deal was brokered by a Golden Cane - Dan Lambert - who founded a new company to administer the deal "Bring Back the U" is the company name. Players who agree to the deal will promote ATT through their social media accounts, public appearances, etc.

There's an attorney up in FTL that has gotten very involved in NIL deals - I think he was involved in one of D'Eriq's sponsorship deals. He said last week he was working on some big deal for the Canes that would be big time. I wonder if this is connected. EDIT: The guy's name is Darren...

He's been hinting at some big NIL news for the team. Could be what that is...