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Yep, that's exactly why having some folks responsible for those individual business units makes a lot of sense. Maybe you don't need someone for baseball, let's say, but you absolutely need one for football. jmo

Approaching the AD as a business HAS to be the model in order for this to succeed. You're right, they need to build this like you're building a company. Laying out a vision that includes all of the things mentioned earlier is key. A 5-10+ year strategy is a vision that the next AD has to...