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What does the value represent? It's supposed to be NIL. I don't know how ON3 computes NIL value. NIL is name, image, and likeness value for endorsement deals. I have a hard time believing any of these college bound high school kids have six figure value outside of Manning and that's just...

Prices?? NIL is about marketing value. Everyone's just skipping marketing and transforming it into the market of buying players. If college were pro sports, you would be taking the player's endorsement deals as salary. There is a clear distinction between salary and endorsements. In...

I don't even believe in NIL value for incoming freshman. Unless a kid has made a name for himself nationally, this business of NIL has turned to just "pay-for-pay" value. What NIL value does an incoming freshman have for marketing to a business? How is that valued for a kid who hasn't played...