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Get the "Hire Alonzo Highsmith" billboard up near UM, and then let good tech people Photoshop it to say "Fire Blake James".

Yes. Because the OOOOONLY reason that the Board of Trustees would retain Blake James while hiring Alonzo Highsmith is because they got confused by a message on a billboard. "Oooooh, we didn't fire Blake James because the billboard said HIRE ALONZO HIGHSMITH." Yeah, that's exactly how it's...

I'm not mad at you, man, but you said "they". Hence the confusion on our part, us trying to figure out what is going on. Tell him that we are alums, and that we will force UM to continue to purchase billboards through their company.

OK, at least you are being reasonable and trying. I can appreciate that. I still prefer "Hire Alonzo Highsmith" due to its undeniably "positive" language. If they hedge on "fix the problem" try "Hire Alonzo Highsmith". Best of luck!

Your words, not mine: "The only way they'll consider it is if we remove “fire blow James” and replace it with something more “positive”. Their words not mine."

Why don't we just put the billboard on the Florida Turnpike up by Orlando? Traffic counts ARE AMAZING. The point is simple, we want UM to see it. We want to maximize their displeasure. The local news reporters will find the billboard no matter where it is, but we want the added dagger of...

Wrong. 100% Location WITH 95% Message (and everyone else knows the other 5%).

I don't give a **** about 305's update. It's like real estate - LOCATION, LOCATION, LOCATION. If the billboard company wants "more positive", then say "Hire Alonzo Highsmith". Everyone who sees that (that isn't a tourist) KNOWS EXACTLY WHAT HIRE ALONZO HIGHSMITH MEANS. Stop the madness...

Dammit, 305 Separatist, just change "Fire Blake James" to "Hire Alonzo Highsmith" and stick to the original plan. Why is this so difficult?

It has to be near UM...SO THAT THE PEOPLE WHO WORK AT UM WILL SEE IT. I don't care if millions of tourists see it. I care that a few people at UM will see it.

Ask them if we can change it to "Fire The AD". Or "Fire Blake". Or "Fire The President". Or "FireBJ" (although that domain may already be registered to a different type of company). Or if they need something more positive, how about "HIRE ALONZO HIGHSMITH". There is no way in **** that UM...